Unlock the ultimate cinematic experience in your home with the Sony BRAVIA 8 XR80U 77" 4K OLED Smart TV. And now, owning this masterpiece of technology is more accessible than ever with flexible 0% APR finance options.
Dive into breathtaking clarity and vibrant colours with the Sony BRAVIA 8 XR80U 77-inch OLED TV (K77XR80PU). Powered by the intelligent XR Processor™, this television delivers unparalleled picture quality, reproducing lifelike detail, deep blacks, and brilliant contrast. Whether you're watching movies, sports, or gaming, every scene is brought to life with incredible realism, making you feel part of the action. Its expansive 77-inch screen ensures an immersive viewing experience, transforming your living room into a premium home cinema.
Beyond its stunning visuals, the BRAVIA 8 XR80U offers a truly smart and intuitive experience. With Google TV built-in, you have instant access to your favourite streaming services, apps, and content, all personalised for you. Voice control simplifies navigation, letting you find shows, adjust settings, and control smart home devices with just your voice. Plus, its sleek, minimalist design blends seamlessly into any modern interior, making it a sophisticated centrepiece for your entertainment setup. Enjoy powerful, cinematic sound that perfectly complements the breathtaking visuals, ensuring a truly immersive experience.
We understand that investing in a premium TV is a significant decision. That's why we're pleased to offer clear, FCA-compliant finance options to make your purchase straightforward and affordable. With our 0% APR (Annual Percentage Rate) finance solutions, you can spread the cost of your Sony BRAVIA 8 XR80U over manageable monthly payments without incurring any additional interest. This allows you to enjoy cutting-edge technology today while preserving your savings, providing a flexible way to upgrade your home entertainment system.

Every TrustPay plan is 12 equal payments. You choose how often they come out:
The payment amount is identical whichever you pick — only the length of the plan changes. 0% APR, no deposit, no credit checks and no impact on your credit score.
Example: £4858.20 split into 12 payments of £404.85 — the same amount whether you pay weekly, fortnightly or monthly. Total to pay £4858.20. 0% APR, no interest, no fees.
The key model number for this specific Sony BRAVIA 8 77-inch 4K OLED Smart TV is K77XR80PU.
You can purchase this TV with 0% APR by selecting one of our FCA-compliant finance options at checkout, such as TrustPay, which offers 0% APR on eligible purchases.
TrustPay is a finance option that offers 0% APR on eligible purchases. It provides instant decisions, often with no credit check required, and can approve you for up to £1,200, making it an accessible way to finance your new TV interest-free.
Apply for a TrustPay account — instant decision, no credit check